Apple iPhone is a great smartphone on the market. iPhones get better and smarter every year with new features and changes. This year, Apple released iPhone XS, XS Max, and XR to the market in an attempt to take on Samsung. However, reports claim that Apple is seeing a slow sales performance on the market. Specifically, the iPhone XS and iPhone XS Max are reporting a lower demand out there. The reason behind this low demand lies in the lack of innovative features and new design. The iPhone XR, on the other hand, had a good start with 4 million pre-orders in emerging markets. However, Apple is expecting to ship more iPhone XR and XS on the market.
According to the latest reports, the iPhone XR accounted for 32 percent of all iPhone sales in the US, making it one of the best-selling phones in November. The iPhone XS and XS Max are among the most popular iPhones out there with 35 percent market share. Sources say that the demand for the XR is lower than what we saw with the iPhone 8 and iPhone 8 Plus. However, it is higher than what the iPhone X achieved in 2017. Sources say that the reason for a high demand for the 2018 iPhone lineup is that US-based carriers are offering discounts for the phones. You can sign up for a payment plan and bring your phone home. Besides, there is still a high demand for older iPhone models on the market, which forces Apple to resume production of the iPhone X.
Reports say that Apple is planning to bring the iPhone X to emerging markets to boost its sales performance. In reality, Apple is struggling to sell its smartphones in India as it has to compete with Chinese brands. Huawei and Xiaomi now dominate the mid-range segment in the country. Apple’s main rival Samsung is shifting its focus on India to get more profit. The South Korean firm is expecting to ship around 20 million smartphone units in India in the first quarter of 2019. The latest sources say that Apple will set up a new iPhone manufacturing plant in India and it will be put into operation next year.
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