Apple Pay is one of the most used mobile payment services in the world. With Apple Pay, you can make purchases using your iPhone, iPad, and Apple Watch at retailers stores or online. First debuted back in 2014, Apple Pay quickly gained its popularity on the market and is now accepted by millions of banks and retailers worldwide. In reality, Apple has been slowly expanding its payment service to more markets in recent years. Last year, Apple Pay launched in a wide range of countries worldwide like Italy, Sweden, Denmark, Finland, or Taiwan. Earlier this year, Apple brought its payment service to Brazil and Ukraine, allowing users to add their credit card details to the Wallet app for online and in-store purchases.
Apple is also expanding its mobile payment service to more banks and financial institutions in the US. The US is currently Apple’s largest market where Apple Pay is accepted by a lot of big names. According to the latest reports, Apple’s payment service will be available in 60 percent of retail locations across the US by the end of this year. Last month, Apple Pay expanded to 27 more banks and across the US like First Missouri Bank, Edge Federal Credit Union, Southern Bank and Trust, United Bankers Bank, or Northern Interstate Bank, N.A. Apple has been in talks with local banks to expand the availability of its mobile payment service.
Last month, E-Eleven, one of the biggest US retailers, confirmed that the company is now accepting Apple Pay at a wide range of stores across the country. E-Eleven says that it is setting up a lot of terminals in the US in an attempt to bring Apple Pay closer to customers. However, Walmart claims that the company has no plans to use Apple Pay as one of its payment methods. In reality, Apple is facing a lot of competition in the mobile payment service market. Samsung Pay is now gaining its market ground thanks to its wider availability. The South Korean firm never stops expanding its mobile payment service to more countries. Meanwhile, Google Pay is now available in more than 30 markets and the number is set to grow in the coming months.
Apple Pay is expected to hit Germany later this year. In reality, the Cupertino firm confirmed that it will bring its mobile payment service to Germany, but it remains unknown when this happens. Apple Pay was initially debuted in select markets, including the US, the UK, Canada, and Australia. The payment service is now available in 29 markets after 4 years of public launch. Sources say that Apple Pay is falling behind Samsung Pay due to its limited availability in Asian markets. Apple Pay is now available in five countries in Asia including Hong Kong, Taiwan, Singapore, Japan, and China.
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